FASHION BRAND CONTRIBUTES TO INDIE MUSIC
Fashion brand TFG (aka Triple FAT Goose) has launched a new website http://www.triplefatgoose.com showcasing pieces from its Fall / Winter collection and also highlighting a deeper integration with indie artists.
TFG collaborates with indie artists on many levels, but perhaps most noteworthy is a commission based referral system whereby indie artists can earn a 20% cash commission on the sale of TFG branded products at the TFG webstore.
Why:
Revenue earned by artists from record tracks are at a low since Napster shook up the music industry. Because of this, artists are looking for new revenue streams to supplement for lost album sales. With its TFG Rep program, TFG is providing one such alternate revenue source.
How:
By signing up at TFGRep.com, indie artists can create a profile and a unique coupon code for their band. Their profile will be featured in the TFG Store www.triplefatgoose.com along with other artists in TFG’s network. To earn a commission, a shopper must use the band’s coupon code at the checkout page in the TFG Store.
Bands can distribute their coupon codes to their fans or they can be “Promoted” on the TFG Music page. The more promotions a band receives, the further up the rankings they will move in the TFG music network. The 10 bands with the most promotions for the past 7 days will be featured at the top of the TFG Store along with their coupon codes.
Other Details:
Brand TFG collaborates with indie artists of all genres ranging from rock, pop, to hip-hop. Outside of the commission model, TFG also incorporates bands into fashion photoshoots, online video interviews, and also periodic event performances.
For more details, please check out the How It Works section of our website.
